Trying to identify the new sources of value and use them for a new lifestyle, Shiseido discovered the wisdom in small, delicate, elegant and innovative things. Founded in 1872, Shiseido is one of the oldest cosmetic companies in the world. It remained a prestigious name and a strong brand because it dedicated constantly to scientific research. Thanks to their new discoveries, progress starts to appear. The company has a wide range of skincare products and makeup.

The Japanese company combined the tradition of general wealth being with the latest technologies. Their line of beauty products includes makeup, body treatments and crèmes, products for men, perfumes, products for hair care, professional crèmes and products for children. The lines contain firming and revitalizing crèmes for face, neck, eyes, hands, body and feet, cleansing products, make up products like lipsticks, eye shadows, eyeliners, blushes, mascara, foundation, foundation base, highlighters, brow pencils, UV liquid foundations SPF 50, lip glosses, powders, as well as sun protection crèmes SPF 50, intensive recovery crèmes, after sun soothing crèmes and self tanning products.
Shu Eumura is a well known cosmetician and makeup specialist who became famous at Hollywood and then launched his own cosmetic line, named after himself. He died at 79 years old, after being diagnosed with pneumonia. His story is the classic successful Hollywood story. Shu Uemura was a cosmetician, worked in Hollywood and was asked to do the makeup for some actors, because their makeup artist got sick.
He became famous after transforming MacLaine into a Japanese diva, for her role in the movie “Geisha”, in 1962. In 1960 he created his first cosmetic product, a makeup remover very popular nowadays. He opened a school for training the makeup specialists. In 1983, he opened a cosmetic boutique in Tokio, which attracted a lot of female visitors, especially because the boutique imitated an art gallery.
Shu Uemura’s cosmetics contain sea water from Japan’s seas, brought from great depth. This is why the water is extremely clean. The cosmetics also contain several plant extracts. Shu Uemura extended his line of cosmetic products, creating accessories, like makeup brushes and the famous fake eyelashes. The instruments used for curving the eyelashes are now famous because they were mentioned in the movie “The Devil wears Prada”, starring Meryl Streep.

The cosmetic company holding his name has stores in New York, Paris, London and Hong Kong. In 2004,L’Oreal Group took over Shu Uemura cosmetic company. So, if you want to know the answer for “Which skincare brand is better: Shiseido or Shu Uemura?”, you should try both brands and see which one works better on your skin. Both brands are famous and well known for their quality products, but you should try them out and see which one suit you best. This is the only way. A crème than helps my skin look good may not have the same effects on yours. So, before you take sides, try the products and convince yourself which one is better for YOU.